Life is still beautiful
Client: Paper Boat beverages
Campaign: Social media brand content
Intensely nostalgic social content to launch a beverage brand like no other.
Paperboat aimed to bring back traditional Indian beverages in a modern way with nostalgic drinks like Aam Panna, Jaljeera and Aam Ras. The brief was clear: it’s all about drinks and memories. The target audience - 90’s kids.
We came up with a charming, relatable story almost every day on Facebook for nearly 2 years. The brand love poured in with every post, spiking the Facebook page’s following organically.
Our content organically spiked the brand’s Facebook page following from 500 to over 150,000.
Back to Work
Te-a-me | Tea for Trump
Pine Labs | Warriors at Work
Ms. Taken | Happy Whatever
News18 | Get Closer to The News
Wrogn | Wrogn Timeout
Proyog | Social
Wrogn | Virat's Viral Spiral
Goodest | Social